2 Regular Guys Podcast

What to Do After The Sale… Building Loyalty

June 29, 2020

Podcast: Play in new window | Download (Duration: 1:17:59 — 74.7MB)

BONUS EPISODE – Join Aaron, Terry, and Erich as we discuss the importance of what happens after the sale! We’ll discuss why you should see the sale as the beginning of the most critical stage in creating long-lasting customer relationships, building your brand, and making customers into fans!

Changing Marketplace… Order Sizes Downward

June 26, 2020

Podcast: Play in new window | Download (Duration: 1:04:48 — 60.3MB)

Aaron and Terry will be talking with a long-time friend of the show, Nathan Leber. As a multi-machine automatic screen printer, Nathan will discuss his firsthand knowledge of the downward movement of decorated apparel order sizes. This will be a conversation directly from the screen printing trenches. Always great information from Nathan and his passion for garment decorating will show.

Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass!

WIGD: Marketing to Women in the Industry

June 19, 2020

Podcast: Play in new window | Download (Duration: 1:04:59 — 50.4MB)

Welcome back to our quarterly special where we turn the microphones over to Kristine Shreve and 3 other rockstars of the industry. Nicole Rollender, Cheryl Kuchek and Jennie Livesey. This week they will discuss the images that are used to portray women, how companies are using “girl power” or “women power” as a marketing tool, and how female business owners are perceived.

Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass!

Determining the Right Keywords for SEO

June 12, 2020

Podcast: Play in new window | Download (Duration: 1:01:03 — 58.3MB)

We welcome a special guest expert in the field of SEO and Keywords, Eric Seropyan. He has a long history of promoting small businesses online. His concentration is on Local SEO which is so vital, especially during this time of change in the world. Eric is going to help us figure out how to pick the right keywords to focus on, what that does for your SEO and give you some tips you can start using to improve your SEO right away. This is a huge opportunity to learn from an expert who teaches SEO at the OC SEO Academy and can help take your SEO game to the next level.

Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass!

Niche Markets After COVID-19 – BONUS EDITION

June 8, 2020

Podcast: Play in new window | Download (Duration: 1:18:10 — 76.7MB)

We’re in a whole new world of business now, and will likely continue to change in one form or another for the foreseeable future. But, niche markets have always been the best way to reach customers and have success. Aaron and Terry will talk about new niche markets created by COVID-19, and new approaches to our traditional niche markets. This is the bonus edition to finish up the conversation from the 29th of May. Thanks to Erich Campbell for hosting us on The Take-up to finish the conversation.

Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass!

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