Circle the Wagons, the Holidays are Coming!


Please find some links and notes from the 2 Regular Guys Podcast. We have been fighting it too, but for those of us, that knows what Black Friday really means, its time to make sure we are ready for what is to come. Aaron is actively involved with a company that does wholesale sublimation gift production and the 4th quarter is no joke. It is the best of times and if not done well can be the worst of time. Terry is going to interview Aaron and see if we can pass along some tips to you to make the Holiday Season less stressful and more profitable. Tis the season! ho ho ho

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Holiday Rush

  • What would you say is the holiday rush window?
  • When should planning realistically need to happen?
  • What are the areas of your business that need to be addressed… personnel, inventory, others?
  • What preparation mistakes do you see?
    • Shipping Companies… (They get ride of the Delivery Guarantees)
    • Don’t make big changes (ie Moving)
    • Set expectations CLEARLY
  • Perfect scenario for next year: How would you go about putting your holiday plan together?

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