Is it Different for Women in the Industry


Please find some links and notes from the 2 Regular Guys Podcast. Welcome to the first of many roundtable discussions hosted by Kristine Shreve with 3 other superstars of our industry. The wonderful women will talk about highlights, challenges, and things to come. Learn how they made their success and what issues they deal with. Great insight, great perspective and a change from the norm. Finally, Aaron and Terry are out of the way.

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Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you’ll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening!


  • Ink Sauce was created to provide resources and products to assist in the growth of sign, print and apparel shops. Through guides, training materials and a private community of industry professionals, Ink Sauce focuses on producing expert content for their members to help solve the most common challenges print shop owners face. They use an app called Slack to power their private invite-only community. Visit

  • SGIA’s new website is up and running! SGIA’s new website will include functionality that provides a more robust user experience.

Is It Different For Women in the Industry?

Tiffany Rader Spitzer– Former special effect screenprint contract print shop owner, (allusive butterfly); current speaker and consultant (RedHeaded Step Shirt) and Operations and Technical Products Manager (Roeder Industries, a Florida based garment screen print supply distributor) Member of the SGIA Women in Print Counsel and the SGIA Sustainability, Safety, Health and Personnel Counsel

Lisa Pottsis the Creative Project Instructor for The Rhinestone World. She teaches apparel decoration and design through TRW’s YouTube channel, webinars, and trade shows. Lisa has specialized in the craft industry, making herself one of the premier instructors of Silhouette Studio and gaining a large following through the TRW YouTube channel.

Is It Different For Women in the Industry?

Note:  The aim of this discussion is to bring to the forefront some of the unique issues that women face in the decoration industry.  Our goal is to examine some things that might need to be changed, as well as looking at how we interact with the industry ourselves.   What myths about women, business and decoration are we buying into? Do we do enough to stand up for ourselves and others when the situation requires that? The intention is not to bash men or to have a bitch session. It is to throw a spotlight on the issues women face and discuss how we can effect change where change is needed.

Aprons By Marcie: Have any of you decorators gotten any business training/biz coach to help you grown your biz? My business is totally via social media & Etsy.

Kellie DeFries: I get mansplained daily! Men in auto industry that customize… want to tell me how to bling stuff… and when they find out I do complete cars and work circles around teams of men… well there’s that. It will always happen.. I use my manners.. and make them put their money where their mouth is.. and I assure them my spare time is billed $125 per hour.

Are the problems or difficulties that women face in the garment decoration industry different than those they might face in a different line of work?  

Is there sexism in the industry?  

Are attitudes about women business owners different than toward men who own the same sorts of businesses?

Have you ever encountered mansplaining or anyone (man or woman) who thinks you don’t know your stuff because you’re female/young etc.

Is the industry or work undervalued because, in some sectors,  it’s primarily done by women?

Do you feel women are adequately represented as instructors,  both in the industry at large and at trade shows and seminars?

Tiffany Rader Spitzer

Roeder Industries: 407-722-8700

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