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Discussing Niche Markets has been a staple of 2 Regular Guys in the past. Terry and Aaron will be discussing some of the more unique and unusual niche markets. And they’ll be asking the Regulators for their thoughts and examples as well. Tune in this Friday to talk about Niche Markets in 2023 and get the creative juices flowing so you can find the right niche for you.
Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening!
🏆🤑 Ready to have clarity and confidence in your business? 🥇🎯 Got to https://oursuccessgroup.com/tryosg
News
If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.”
Dad Joke
Why do Swedish warships have barcodes on them?
So when they dock they can Scandinavian (Scan the navy in)
Apparel Niche Markets
Why niche markets?
- Focus your marketing, focus your products, be the “go to” expert in that marketplace
- What’s your passion?
Create a niche from your own experiences
People will pay a premium for what they’re passionate about
Home brewers (Example)
- The weirdest one – Hit a deer, get a t-shirt
- Maybe they don’t know they’re in the market – National Corn Growers Association
“Do they have hats?”
- Shirts teams wear under their uniforms
- Military
- Rock bands
- Ice cream and whale watching
- Charter fishing
- Gymnastics, cheer, dance events
- County race track
- Forest fires
- Cheerleading fundraiser
- Content Creators
OTHER EVENTS
- The Half – 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. Thirty minutes of Q&A. See past episodes and support the show – thehalf.club.
- Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting March 4-5, 2023.
- Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ, starting February 18-19, 2023.
- Master of Success Inner Circle – The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.
- Aaron’s “Small Business Saturdays” #SBS Every Saturday. Check out the Podcast version!
- Demystifying Next Level Digitizing Make your machine embroidery bolder, more beautiful, and more valuable to customers while making the digitizing process faster and easier. Online Training from Erich Campbell
- Understanding Emblems Digitizing, Production, Styles, and Sales of Patches. Learn from Erich Campbell about digitizing for emblems, including small detail tips, creating your own borders, execution for stitching, and more.
- The Take-up with Erich Campbell – Fridays at 2:30 Mountain Time
- Your Style Guide is a critical recipe. When all of the ingredients are combined, they create a powerful brand that is aligned, consistent & memorable! eBook by Jay Busselle
TRADE SHOWS
- International Personalization & Awards Expo Las Vegas, NV – February 7-10, 2023
- Decorated Apparel Expo Kansas City, MO – February 24-25, 2023
- EEM Show Lafayette, LA – March 3-5, 2023
- Graphics Pro Expo Irving, TX – March 9-10, 2023
- Impressions Expo Atlantic City, NJ – March 23-25, 2023
- Decorated Apparel Expo Minneapolis (Welch), MN – March 31-April 1, 2023
- Decorated Apparel Expo Chicago (Tinley Park), IL – April 14-15, 2023
- Graphics Pro Expo Charlotte, NC – April 27-28, 2023
- Sublimation Summit Peachtree City, GA – April 27-29, 2023
- Graphics Pro Expo Indianapolis, IN – June 15-16, 2023
- Graphics Pro Expo Portland, OR – July 19-20, 2023
- ASI Chicago – July 25-27, 2023
- Graphics Pro Expo Long Beach, CA – August 18-19, 2023
- Graphics Pro Expo Baltimore, MD – September 13-14, 2023
- Impressions Expo Fort Worth, TX – September 14 – 16, 2023
- ASI Show ConneX Nashville, TN – October 9-12, 2023
- Printing United Atlanta, GA – October 18-20, 2023
All dates and events subject to change
