Printing United is on the Horizon in Vegas
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Friend of the show Josh Carruth with Printing United will be joining the 2 Regular Guys this Friday. Josh will share all the details about the upcoming Expo in Las Vegas on October 19-21. We will talk about the education, the live activations, and all the secrets we can squeeze out of him. ADN Josh tells us that he’ll tell our listeners about other exciting events from Printing United Alliance. Tune in and learn how the convergence of all the print worlds in one location is important for your business.

Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. We are not doing this for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better and our industry better. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening!
News
We saw no major news this week, so if you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News” so we can sort it out from some of the junk mail we receive.

Dad Joke
From Lewis Montgomery
Why don’t you want twin witches?
How would you know which witch is which?
Printing United Expo
Aaron: First question. We know the expo is going to be in Las Vegas. So is it true, what happens in… Kidding. Seriously though, Josh, we have been hearing lots of great things about the Expo, including the return of some vendors that might have been absent in the past. Can you give us any details on that?
Erich: Josh, while you are sharing, can you also share details about education at the Expo with the Regulators?
Aaron: Speaking of education, I have heard little bits and pieces about the Apparel Zone. Thomas, can you talk more about the details of what people can expect?
Erich: Future State Theater – What is that all about? We would love to get perspectives from most of you. Cassie?
Aaron: Jed, Brett, and Thomas – Can you guys switch hats for me quickly? As decorators and members who don’t work for Printing United, tell us what you are excited about personally. Why do you feel this is a must-attend event?
{Let Jed, Brett and Thomas go}
Erich: Josh and Cassie, anything we missed regarding the expo? We are an apparel decorators show with a sublimation/vinyl guy in Aaron, a missing host who is a screen and DTG/DTF guy, and myself as an embroiderer. How does the Expo help us look at what’s next and the bigger world we are a part of?
Aaron: Let’s also share with our listeners some details about the wider world of Printing United Alliance outside of just the Expo. Cassie is here representing the Apparalist, and I love seeing her as the face of the newsletter. Give us the scoop on that.
Erich: The word convergence has been used back to the first ThreadX event. How should our larger marketplace segment view our interest in what we do as a craft?
Aaron: You all have been crazy busy with the Expo and loads of other things you have your fingers in. Then we saw an announcement about an event in Nashville. Give us the full details.
Aaron: We are all about education here. With the Apparelist and everything else going on at Printing United, what are some of the most requested topics people are looking for education on?
Erich: What can people go to learn more about everything we talked about, and how can they connect with you two?

Five Keys to a Good Marketing Plan
By Aaron Montgomery of Our Success Group
- Thoroughly Define your IDEAL Customer
- Have clarity and confidence in your Brand/Personality and Values.
- Pick your best strategy, not just anything that works for someone else.
- Set the plan without overthinking it. Planning is best based on instinct.
- Implement and evaluate. Start taking ACTION as soon as possible and evaluate and improve daily.
BE PART OF #5THINGS
If you would like to present your 5 Things, five quick points on any subject, whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest.
OTHER EVENTS
- The Half – 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron’s life that 30 minutes is 30 minutes. Tune in at www.liveosg.com. See past episodes and support the show – thehalf.club.
- Complete Screen Printing Business Course with Equipment Zone in Franklin Lakes, NJ starting October 29-30, 2022.
- Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting November 5-6, 2022.
- Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ, starting September 25-26, 2022.
- Master of Success Inner Circle – The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.
- Aaron’s “Small Business Saturdays” #SBS Every Saturday. Check out the Podcast version!
- Demystifying Next Level Digitizing Make your machine embroidery bolder, more beautiful, and more valuable to customers while making the digitizing process faster and easier. Online Training from Erich Campbell
- Understanding Emblems Digitizing, Production, Styles, and Sales of Patches. Learn from Erich Campbell about digitizing for emblems, including small detail tips, creating your own borders, execution for stitching, and more. Online Training from Erich Campbell
- The Take-up with Erich Campbell – Fridays at 2:30 Mountain Time
- Your Style Guide Your Style Guide is a critical recipe. When all of the ingredients are combined, they create a powerful brand that is aligned, consistent & memorable! eBook by Jay Busselle
TRADE SHOWS
- Graphics Pro Expo Charlotte, NC – September 16-17, 2022
- START HERE Academy – September 15, 4-8 p.m., in Room 219 at the Charlotte Convention Center
- Everything Embroidery Market Myrtle Beach, NC – September 22-24, 2022
- Impressions Expo Ft Worth, TX – September 30 – October 2, 2022
- Printing United Las Vegas, NV – October 19-21, 2022
- Print Hustlers Conference Fort Worth, TX – November 6, 2022
- PPAI Expo Las Vegas, NV – January 10-12, 2023
- Impressions Expo Long Beach, CA – January 20-22, 2023
- International Personalization & Awards Expo Las Vegas, NV – February 7-10, 2023
- Decorated Apparel Expo Kansas City, MO – February 24-25, 2023
- Graphics Pro Expo Irving, TX – March 9-10, 2023
- Impressions Expo Atlantic City, NJ – March 23-25, 2023
- Decorated Apparel Expo Minneapolis (Welch), MN – March 31-April 1, 2023
- Decorated Apparel Expo Chicago (Tinley Park), IL – April 14-15, 2023
- Graphics Pro Expo Charlotte, NC – April 27-28, 2023
- Sublimation Summit Peachtree City, GA – April 27-29, 2023
- Graphics Pro Expo Indianapolis, IN – June 15-16, 2023
- Graphics Pro Expo Portland, OR – July 19-20, 2023
All dates and events subject to change