2 Regular Guys Podcast Listener 5 Things Quick Tip September 26th, 2014 by Terry Combs

Quick Tip September 26th, 2014 by Terry Combs

Curing screen printing inkTemperature Strips to test for proper cure.

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Email Marketing – My tip is to make sure you have a good plan for email marketing. I suggest using a service as this is a cost that will pay for itself in no time. Some of the best services out there are Mail Chimp, Topica, Constant Contacts and iContact. Give them a test drive to see what one is easiest for you to use. Things to look for are the ability to easily create emails with logos and templates with no design experience needed. Ability to manages your email list and clean duplicates and manage bounces. Ability to grow your email list by creating Opt In lists and product interest groups and capture emails from your website or SM pages. The program needs to have good social media linking and scheduling to make Social Media and Email Marketing Work together. Finally it need to have stats and tracking. This allows you to do A/B testing easier and you can see what moves your customers.

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Generic Catalogs – Many of your T-shirts suppliers will offer what are called generic catalogs. These look just like the catalogs you are now ordering from, but with no prices and no identification of the company… such as Alpha or SanMar to name a couple. These catalogs are for you to use to show your customer’s different products that they can order from you. (more…)

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