February 13th, 2015 Show Notes – Rhinestones and Bling with Matt Vassallo of The Rhinestone World
Please find some links and notes from the 2 Regular Guys Podcast. This weeks we welcomed to the show for the first time Matt Vassallo who is the owner of The Rhinestone World in Bradenton, Florida. Matt shared with us some great information about Rhinestones and Bling in our industry and what his company is doing to make us all a little more sparkly.
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Rhinestones and Bling
Tell us a little about your background and your current business
We’ve talked before on this show about the longevity of rhinestones as a decoration method. Have you heard the “fad” talk and what’s your vision of rhinestones in the garment printing future?
Talk to us a little about the rhinestone application process – how it’s done and options available.
Who would you say are your primary customers – embroiderers, screen printers, or others? And is there a traditional business size that make up your customer base
What’s the next big thing in this application, either something you have planned, or something you would like to see happen?
What are some unique ideas you’ve seen out in the marketplace combining rhinestones with other decorating methods?
Tell our listeners where to find you.
Matt Vassallo is the founder and CEO of The Rhinestone World, Inc. (TRW), an international distributor of apparel and decal related software, equipment, and supplies. While working as a full-time teacher, Matt launched his company out of a spare bedroom of his home in 2006 selling finished rhinestone and vinyl products. Through hard work and determination, Matt has grown TRW into the thriving business it is today. Well acquainted with the difficulties of starting a business, Matt has developed a business model as a distributor dedicated to training and equipping those who are beginning just like he did.
He is best known for his YouTube channel which boasts over 1,000 free videos aimed at helping business owners get started or grow in the apparel and decal industry. Matt continues to be devoted to teaching as the lead instructor and driving force behind The Rhinestone University and TRW-TV, both web-based training programs consisting primarily of live, interactive webinars. Matt is a cancer survivor, a coach and an ardent fan of baseball. He resides in Lakewood Ranch, FL with his wife and life-time business partner, Laureen, and his two children, Madison and Jaxson.
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