Selling with Shopify and Smartlinks


Please find some links and notes from the 2 Regular Guys Podcast. This week we welcome back the founder and CEO of iPersonalyze, Vic Awtry. Vic helps the 2 Regular Guys explore so new unique ways to promote our business through the use of Smart Links and Shopify. Vic gives us some great marketing techniques and ideas for winning the digital age of selling online. Do you want to take advantage of timely events and world happenings with your decorating business, we have some information that is going to help you. Don’t miss our second conversation with Vic. Hopefully one of many more to come.

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  • Teen Fashion Designer Headlines Breakfast at Printing United Ariel Swedroe, a 15-year-old fashion designer, will start the day on an inspirational note as the Women in Print Alliance Breakfast’s keynote speaker on October 24 at 7:30 AM at PRINTING United (October 23 – 25, Dallas).

  • SGIA Now Accepting Product of the Year Competition Entries – The Specialty Graphic Imaging Association (SGIA) is accepting entries for its annual Product of the Year competition through August 2. Exclusive to PRINTING United exhibitors, and judged by a panel of industry experts, the competition awards the leading products in the market across 87 printing categories.

Selling with Shopify and Smartlinks

Terry: Let’s start the conversation with an explanation of the Four Waves of Mass Customization.

Aaron: Vic, let’s talk about the custom gift marketplace. What is your outlook on it?

Terry: Tell us about e-commerce sites with and without shopping carts. Teach us about Smart Links

Aaron: What are some of the most creative ways you are seeing people take advantage of some of this technology.

Terry: What is your company iPersonalyze offering in this space that can help folks?

Terry: Tell our listeners where to find you.

Victor Awtry is a visionary entrepreneur and founder and CEO of iPersonalyze. As an innovative and creative software developer, Victor seeks to bring the latest cutting edge personalization technologies, typically available to only larger companies, down to smaller companies and startups in the graphics, printing, and communication industries. Victor is regarded by his peers as a thought leader in the emerging Fourth Wave of Mass Customization, which Victor renames Mass Personalization since customization is about products and personalization is about people.

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