Sharing with Intention: Social Media Content that Resonates
Podcast: Play in new window | Download (Duration: 1:03:27 — 52.0MB) Subscribe: Apple Podcasts | Google Podcasts | Spotify | Amazon Music | iHeartRadio | Stitcher | TuneIn | RSS | More
Are you sharing online with intention or just to get attention? Jay Busselle joins us to explain how temporary attention-seeking loses out to intention when it comes to creating content that establishes you as a trusted partner and thought leader for your present and future clients. Join us as Jay explains how to create compelling content and tell a story that resonates with your target audience!

Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening!
🏆🤑 Ready to have clarity and confidence in your business? 🥇🎯 Got to https://oursuccessgroup.com/tryosg
News
If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.”
Dad Joke
Did you know my Dad was born as a conjoined twin, but the doctors managed to separate them at birth?
So now I have an uncle, once removed.

Social Media Content
Erich: Jay, you’ve been on the show several times, but for any new listeners, could you give us a little bit of background?
Terry: What marketing topic do you want to talk about today?
Erich: Are you talking in terms of social media content, Jay?
Terry: Can you share any tactics that would help our audience share content that is more Intentional?
Erich: Jay can you share an example that might be more specific for an apparel decorator?
Terry: I know you’re in a lot of places. Where can our listeners find you?
OTHER EVENTS
- The Half – 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. Thirty minutes of Q&A. See past episodes and support the show – thehalf.club.
- Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting April 22-23, 2023.
- Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ, starting June 3-4, 2023.
- Master of Success Inner Circle – The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.
- Aaron’s “Small Business Saturdays” #SBS Every Saturday. Check out the Podcast version!
- Demystifying Next Level Digitizing Make your machine embroidery bolder, more beautiful, and more valuable to customers while making the digitizing process faster and easier. Online Training from Erich Campbell
- Understanding Emblems Digitizing, Production, Styles, and Sales of Patches. Learn from Erich Campbell about digitizing for emblems, including small detail tips, creating your own borders, execution for stitching, and more.
- The Take-up with Erich Campbell – Fridays at 2:30 Mountain Time
- Your Style Guide is a critical recipe. When all of the ingredients are combined, they create a powerful brand that is aligned, consistent & memorable! eBook by Jay Busselle
TRADE SHOWS
- Graphics Pro Expo Charlotte, NC – April 27-28, 2023
- Sublimation Summit Peachtree City, GA – April 27-29, 2023
- Graphics Pro Expo Indianapolis, IN – June 15-16, 2023
- Graphics Pro Expo Portland, OR – July 19-20, 2023
- ASI Chicago – July 25-27, 2023
- Graphics Pro Expo Long Beach, CA – August 18-19, 2023
- Graphics Pro Expo Baltimore, MD – September 13-14, 2023
- Impressions Expo Fort Worth, TX – September 14 – 16, 2023
- ASI Show ConneX Nashville, TN – October 9-12, 2023
- Printing United Atlanta, GA – October 18-20, 2023
- ASI Orlando – January 3-4, 2024
- Impressions Expo Long Beach, CA – January 19-21, 2024
- International Personalization & Awards Expo Las Vegas, NV – February 6–9, 2024
- ASI Ft. Worth – March 5-6, 2023
- Impressions Expo Atlantic City, NJ – March 21 – 23, 2024
All dates and events subject to change