The Value of Creative Execution


Join us for an engaging three-way conversation led by our esteemed producer, Erich Campbell. We try to answer the question “What is the impact of creative execution in decoration businesses?” Innovative decoration techniques, artistic flair, and practical strategies for leveraging creativity to drive business growth. Through thought-provoking questions and Erich’s expert insights, we uncover the intrinsic value of standing out in the competitive market of decorated garments. From identifying untapped creative opportunities to understanding why creativity matters to the bottom line, this episode offers actionable advice and inspiration for those looking to elevate their brands. Tune in to gain valuable perspectives and discover how to harness the power of creative execution.

Our Success Group

Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening!

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Dad Joke

Aaron: The world’s worst limbo player walks into a bar

No, that’s the joke…

Creative Execution

  • Erich: Intro to topic – Technique education, ‘art projects’, and value
  • Q1: When you think about creativity in your corner of decoration, what do you think of?
  • Q2: How much of the value of a decorated garment is there in ‘standing out’ or ‘standing apart’?
  • Q3: With the rise of digital decoration, the overall lowering of the bar to entry into all decoration methods, how do you see the role of creativity in building a business?
FUNdamentals LIVE - June 7-8th.
  • Q4: In your part of the decoration market, what are the creative opportunities or techniques that you think people are missing?
  • Q5: What parts of running a business aside from art creation and decoration techniques do you see creativity as an asset? Where should people be looking to add some flair?
  • Q6: When you get creatively stuck, where do you go to get inspired?
  • Q7: Why does creativity matter to the bottom line?

The Secret Sauce

We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you’re a seasoned pro or just getting started in the decorated apparel industry, dip into our ‘Secret Sauce’ for insights that can help you soar. Remember, the right tip at the right time can be just the secret ingredient you need for success.